WELCOME TO OUR GOOD '90S | SHOP NOW

WELCOME TO OUR GOOD '90S | SHOP NOW

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      • Good '90s
      • Shoes
      • $99 Essential Denim
      • Good Sweats & Essentials
      • Active Essentials
      • Military Details
      • Better than Leather
      • Shop all
      • The Cotton Collection
      • Brand New Denim
      • Always Fits
      • Good Swim
      • Masks
      • Best Sellers
    • New Drops Every Thursday

      New Drops Every Thursday


      Sign up for Alerts on the most recent product releases and drops.

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      Good '90s

      Good '90s

      • High Waisted
      • Skinny
      • Cropped Jeans
      • Straight
      • Mid-Rise Jeans
      • Boyfriend
      • Flare
      • Wide Leg & Palazzo
      • Shorts
      • Shop All Jeans
      • Always Fits
      • Good Legs
      • Good Waist
      • Good Boy
      • Good Straight
      • Good Vintage
      • Good Curve
      • Good Flare
      • Good Girlfriend
      • Good Petite
      • Good Classic
      • $99 Essential Denim
      • Good '90s
      • Best Sellers
      • Black Denim
      • Responsible Denim
      • Plus
      • Maternity
    • Denim Fit Guide

      Denim Fit Guide

      $99 ESSENTIAL DENIM

      $99 ESSENTIAL DENIM

      • Leggings
      • Bras
      • Tops
      • Shorts
      • Active Intimates
      • Shop All
      • Active Essentials
      • Seamless
      • Animalia
      • Outfits
    • Active Intimates

      Active Intimates

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      Active Essentials

      • Good Sweats
      • Good Essentials
      • Leggings
      • Tops
      • Bodysuits
      • Pants & Skirts
      • Dresses
      • Jumpsuits
      • Swim
      • Maternity
      • Shop all
      • Best Sellers
      • The Cotton Collection
      • Tees & Tanks
      • Better Than Leather
      • Jackets & Outerwear
      • Bosswear
      • Outfits
      • Masks
    • Good Sweats

      Good Sweats

      COTTON COLLECTION

      COTTON COLLECTION

      • Booties
      • Pumps
      • Boots
      • Sandals
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      • The Icons
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Precious Lee

Precious Lee is a model making major moves. Alongside a degree in Mass Media from Clark Atlanta University, her impressive professional resume includes editorials in Vogue, Glamour and Paper Magazine, multiple major brand campaigns, and runway appearances at NYFW, most notably for Christian Siriano. She uses her every-growing fame, however, as a platform for progress. Precious is a chief proponent of inclusivity in the industry, working to bring about change in the way that women are represented in fashion. With courage and will this fierce, it’s no wonder she’s a multiple-time member of our Good Squad.

I think the new standard is feeling authentically good inside and out. Beauty is diverse. I think beauty is a collection of differences and unique qualities about people that they rock really well.

   

Photo courtesy of @PRECIOUSLEEXOXO

   

I get inspired by anybody who dedicates the time to achieving what they want to.

Photo courtesy of @PRECIOUSLEEXOXO

   

My personal style is really free. I mix highs and lows and I love a statement piece.

   

Photo courtesy of @PRECIOUSLEEXOXO

   

Why not take constructive feedback? You don't know everything. But criticism? I don't give a f*ck about [that].

For more, follow Precious Lee on Instagram.

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